Mahindra has shaken everyone in amusement by launching two EVs, BE 6E and XEV 9e. They are not built by replacing IC engines by a battery, rather they are Born Electric!

Mahindra is turning up the heat in the EV game! They’ve just dropped two jaw-dropping electric vehicles: the BE 6e and XEV.e9. These beauties pack serious power with options for RWD & AWD. Moreover a promise of lifetime battery reliability makes it even more tempting.

Worried about running out of juice? Forget it—these EVs come with a range of up to 450 km, more than enough to silence your range anxiety for good.

And the price? Hold on to your seat—it starts at just ₹18.9 lakhs! Built on Mahindra’s exclusive INGLO platform, these cars scream "next-gen" with their cutting-edge design, lightweight modular chassis, and smart tech features like OTA updates, ADAS, and 5G connectivity. These are not just cars—they’re your extended tech personality on wheels.

The way Mahindra is rewriting the playbook for electric vehicles in India is forcing competitors to sit up and take notes. From performance to innovation, they’ve set a new benchmark. And, in my humble opinion, much of this success stems from the visionary leadership of Pratap Bose, the creative force steering Mahindra's design team.

Pratap Bose isn’t just a designer; he’s a game-changer. Remember how he transformed Tata Motors? He didn’t just modernize Tata’s lineup; he redefined their brand identity. By championing both 5-star safety ratings and cars that oozed modern aesthetics, he forced the Indian automotive industry to evolve. His work sparked a movement where safety and style became non-negotiable.

Now at Mahindra, Bose is applying the same magic.

The new Mahindra electric logo isn’t just a badge—it’s a statement. It symbolizes a fresh era of pure-born electric SUVs, not just reworked ICE models with a battery swap. These vehicles are designed from the ground up for electric performance, and Mahindra is making headlines with 250+ bhp SUVs priced under ₹30 lakhs. That's unheard of in India, especially when you throw in the jaw-dropping 550 km range—a number that feels like a dream in today’s EV market.

How is this possible?

It all boils down to the INGLO platform—Mahindra’s modular, lightweight architecture optimized for electric powertrains. This isn’t just about stuffing a bigger battery; it’s about efficiency, aerodynamics, and smart energy management. The Lithium Iron Phosphate (LFP) battery chemistry used here offers durability, safety, and extended range, rivaling some of the best in the business.

Tesla may lead the global EV market, but Mahindra is setting a new standard for affordability and practicality in India. While Tesla’s entry-level models in India could cost upwards of ₹50-60 lakhs with comparable range, Mahindra is delivering similar power and range at half the price. Tesla’s focus has been on high-end tech features like FSD (Full Self-Driving), while Mahindra is prioritizing ADAS Level 2, practical fast-charging options, and Indian road conditions, giving customers exactly what they need.

This isn’t just competition—it’s a revolution. Mahindra is creating EVs that aren't only futuristic but also accessible, rewriting the rules for electric mobility in India. With this lineup, they’re not chasing Tesla—they’re carving their own path.

Tata's pain in toooooth (you know what i meant ;))

Tata has definitely been a trendsetter in the electric vehicle space in India, with the Tata Nexon EV and Tata Curvv leading the charge. The Nexon EV, with its 2023 update, felt like a glimpse into the future—thanks to its sleek design, modern tech, and impressive range. It was the car that made people believe electric vehicles could be affordable yet still cool, with features like a futuristic cabin, an efficient powertrain, and a strong emphasis on safety.

Then came the Tata Curvv, a real showstopper with its coupe SUV styling. Tata's bold move to design a crossover that blends sporty aesthetics with electric power delivered a game-changing proposition. The Curvv's power and design felt out of the box, and the coupe styling was a new, fresh experiment that set it apart in a sea of traditional designs. It was a daring attempt to break free from the boxy, family-oriented EVs that had become commonplace.

But here's the catch: while Tata has certainly set benchmarks in the Indian electric vehicle market, Mahindra has pushed those limits even further with their recent electric SUV launch. The XUV.e9 and BE 6e are not just following the trends—they're raising the bar in terms of design, power, and affordability.

Both Mahindra coupes bring better offerings at justified prices—more power, more range, and faster charging, all while sticking to a price point that makes them highly competitive in the market.

The future of electric mobility in India is going to be interesting!

Read About Mahindra's BE6E's MAIA AI system